Hi Folks, in this Blog am going to share my perception on the
current trend of cinema. Forgive me if I am wrong at any place(words) or
opposite to your point of view.
Now lets get straight to the point. I am fond of watching films
even I cant understand the language, Subtitles helped me a lot to watch the
various languages movies. Till now I saw the movies in Korean, Marathi,
Telugu, Kannada, Hindi & Malayalam. I have no problem with My mother tongue
(Tamizh) and global communication
(English) language movies.
Cinema is the one gigantic medium that can easily covers all the
people with its magic. It’s an illusion that have the power to attract any
human being. In the past years, one good cinema can run 100 days, 200 days and
even 365 days(1Year). That showed the people’s love towards cinema and the
quality of it. But in the recent times, one film can barely runs one month and
reaching 50 days is a huge achievement. And then now the situation gets even
worse, one movie running 3 days successfully is a very hard task for the film
makers. Also the directors & producers are trying to gain profit from the
opening week itself.
The rise of technology is a great thing for an every individual
person. But I am damn sure that the same technology ruined the interest of
people towards cinema. In addition with the technology, the very dangerous
piracy joined with it to kill the every film maker’s innovation.
The fall of cinema happened because it went to the corporate’s
greedy hands nowadays. So the normal audience have to pay more than normal for
watching a film with their family. Even the government fixed some price
regulations for the theaters, but nobody is following it on the opening weekend.
So the eager common man have to pay that additional amount from their hard
earned money to satisfy the wish.
Then we will see how the piracy changed the people’s mind to watch
the film in theaters. In the old times, we can get the DVD copies of the film
only after the long days of the official release in theaters. But now anyone
can easily get the pirated copies in shops and everyone can download from the
websites. In the recent times, the piracy goes to the next level. Many films
got released in internet before the official release in theaters. This will
leads to the huge loss for producers and it will affects the directors creative
thinking. Example: The Expendables 3, Mapla Singam, Udta Punjab and Great Grand
Masti 3.
Recently, the most expected film named ‘KABALI’ released in four
languages (Tamizh, Telugu, Hindi & Malay) released on July 22, 2016 at 3200
screens in India and 2000 screens in Overseas. That movie hyped very much by
the producer and had a huge promotions even in the AirAsia plane. So, the film ticket rates were hiked by three
times than the normal rates in the opening weekend. But after the screening of
premiere show & first two shows, that film got many negative reviews. In
the global video-sharing website ‘Youtube’, the so-called reviewers bashed the
film badly and in the social-networking sites like facebook and twitter, lot of
people spread the negative reviews.
Despite the court order to release the film Kabali online, one of
the Uncrowned Piracy website named
“Tamilrockers” and “Tamilgun” released the film early morning itself after the
two shows of the film in theatres. Many people can’t afford to buy the tickets
downloaded that pirated copy within the few minutes after the uploading of that
sites.
Apart from these technology & piracy’s rise, the harsh word of
mouth in the name of reviews killed the life span of many good films. Nowadays
everyone can put the review easily in the websites (social networking). If they
don’t like or understand the film, they say the film is worst or bad. Somebody
starts to putting reviews in the theatres instead of watching the film. This
will badly hurts & discourages the film maker’s creative thinking. The
consequence of this kind of reviews lead to a good movie flopping at the box-office
and the producers facing a big loss. We cannot stop these kind of genius reviewers now. But what’s
possible now is to protect the cinema is neutralize the tickets rate and fighting
hardly against the piracy.
